Executive Director’s Letter: The United Blueberry Taskforce: Adopting a Collaborative Approach to Industry Growth
As a Florida blueberry grower, I have experienced first-hand the pressures of global competition on my business. As consumer demand for blueberries has grown, domestic and global production has also greatly expanded to meet the needs of what has become a year-round market here in the United States. My desire to address the many challenges our family business faces in this global marketplace is what drove me to participate as a member of the United Blueberry Task Force (UBTF).